Artist's Guide To Successful Art Fairs
Artist's Guide To Successful Art Fairs
Hi,
I am often asked by artists what it is like to exhibit at an art fair, how much it costs, and about the pros and cons of representing my own work.
In this resource I distill my experince to help you speed ahead and get the most from exhibiting your art.
Who this resource is for …
You have thought about exhibiting at an art fair or open studio event but don’t know where to start?
You have been selling your artworks for a while and want to reach new customers by branching out to new events.
This is your first foray into exhibiting your work and you want to make the most of the opportunity.
You’re not sure whether you’re ready to exhibit and would like to understand more about what is involved before taking the plunge.
Whether you’re a seasoned artist or are new to exhibiting, this guide will help you feel prepared and ready to make the most of the opportunity.
What’s included:
The 16 page downloadable guide has been reviewed and improved with contributions from 11 artists exhibiting today. It includes:
Introduction - a little about me and my experience of exhibiting
Choosing the right art event for you - what’s the difference between gallery-oriented and artist-oriented art fairs? How much do they cost and what do I get for my money? Can I stage my own event? And lots more!
Countdown timeline - what you need to do 6 - 12 months in advance, 3 months ahead, 3 weeks before, 1 week before, on the day and during the fair.
Advice on how to hang your stand
Tips for engaging visitors
Equipment checklist
Event review
Top tips from fellow artists
Further reading and resources
What artists have said:
“I wish I’d had this before I exhibited for the first time!” Rachael Johnson
“Nancy really helped me the first time I did an art fair. She knows from experience what it takes and it’s great that she has written down her advice so everyone can benefit”. Monica Cuellar
“Nancy’s guide is invaluable—whether you're booking your first art fair or a seasoned pro needing a smart refresher on how to get the best return on your time, money, and effort.” Samantha Barnes
“It is a really comprehensive guide which I will refer back to. It's reassuring to see that you advise some of the things I do, particularly around hanging - it makes me think I haven't gone mad!” Mike Cole
“Nancy’s insights hit home—whether you're a first-timer or an old-timer, she explains how to make every fair count.” Martin Bell
“It is helpful to explain the difference between the types of art events and what to expect from each.” Jenny Urqhuart
As an professional artist, I work in partnership with galleries across the UK and I enjoy interacting with customers directly, through my website and at face-to-face events.
For years I have exhibited at art fairs, art trails, pop-up exhibitions and collaborative events with other artists. Many of the same advice applies to all types of art events where you are exhibiting your own work.
This resource will help if you are:
Deciding whether an event is right for you and your artworks
Thinking ahout how to present your work in a professional manner
Are unsure how to interact with customers face-to-face